What is branded video content? Branded video content refers to videos that are created by companies or brands to promote their products or services. These videos are usually tailored to showcase the brand’s message, values, and offerings in a visually engaging and entertaining way. Branded video content is a strategic marketing tool used by businesses […]

In today’s digital landscape, the power of video advertising cannot be overstated. With the rise of online platforms and social media, video ads have become a vital tool for brands to connect with their target audience, convey their message, and drive engagement. However, creating impactful video ads that resonate with viewers and deliver results requires […]

In today’s digital era, video content reigns supreme. Whether you are launching a new product or showcasing your brand, effective Product Video Production can significantly boost your marketing strategy. In this complete guide, we’ll delve into the intricacies of product video production and how it can benefit your business. Understanding the Basics of Product Video […]

Video podcasting, also known as vodcasting or videocasting, is the process of creating and distributing episodic video content in the form of a podcast. Similar to audio podcasts, video podcasts are typically produced on a regular schedule, such as weekly or monthly, and cover a wide range of topics including interviews, discussions, tutorials, entertainment, news, […]

Taking First Group's internal communications traditional paper new's letter digital and increasing engagement.