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How to Create a Winning How-To Video - BOXmedia

How to Create a Winning How-To Video

How to Create a Winning How-To Video

How do you create a how-to video? A lot of people think it is difficult, but actually, it’s not. In this blog post, we will talk about the different ways that you can create a successful and engaging how-to video for your company!

 
 
 
 
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Step by step process to create how-to videos

There are a few simple steps that you can take to create an engaging how-to video. Here is a step by step guide:

Pick your topic: The first step is to pick your topic. This can be anything from How to Make a Paper Airplane to How to Change a Tyre. Once you have picked your topic, create a script for yourself.

5 tips to pick the right topic for your video:

  • Pick a topic that you are passionate about.
  • Pick a topic that your target demographic is interested in. If the video isn’t interesting, no one will watch it!
  • Do not pick too broad of a niche or create videos on too small of topics. People want to know what they can get out of watching your video and if there’s nothing relevant for them then they probably won’t watch.
  • Do not create too many videos on the same topic, because people will get bored of seeing the same content over and over again!
  • Pick a video that you know is relevant to your business or niche – it makes sense for businesses like hair salons to create videos about how to do hairstyles at home, but it doesn’t make sense for a tech startup to create videos about how to create websites.

Write the content: Now that you have your topic and your script, create some bullet points to help you create your video. You don’t want to create too many bullet points because this will make it difficult when editing later on! When creating bullets, create between five and ten of them depending on how long you would like your video to be.

5 content writing tips for your video:

  • Your video should be between two and five minutes long.
  • Make sure your content is easy to follow – people don’t want to watch a confusing video!
  • Include images or graphics whenever possible to help explain your points.
  • If you are demonstrating how to do something, make sure you show it in detail. People learn by watching, not by reading!
  • Content flow: Now that you have your content, it’s time to create the flow for your video. This means arranging your content in a logical order so that it makes sense when watched.

Film: Now it’s time to film! Make sure you have everything you need before starting and try to keep your video as short and concise as possible. If you go over the allotted time, people will lose interest!

5 filming tips for your video:

  • Film in a quiet room with no distractions.
  • Make sure the lighting is good and consistent.
  • If possible, use a tripod to keep your video steady.
  • Keep your camera close to your subject – this will help create a more personal feel for the viewer.
  • Use a high-quality camera if possible. This will create an engaging and high-quality video!

Editing: The final step is editing! This is where you put all of your content and create a video that will be engaging to audiences.

Tips for editing:

  • Keep it short! People lose interest quickly.
  • Use subtitles if you have any dialogue or voiceovers – this helps with accessibility and gives more opportunities for search engine optimisation. Make sure the words are properly spelled and punctuated!
  • Include music if it fits the tone of your video – but be careful not to use copyrighted material without permission.
  • Use graphics and images to help explain points or concepts that are difficult to put across in words alone.
  • Make sure the editing is smooth and flows well. Don’t create a jarring experience for the viewer by switching abruptly between shots!

Export: When you’ve finished editing, export your video in the highest quality possible, ideally 4K. This will create a video that looks professional and is more likely to be watched!

Now that you know how to create a how-to video, it’s time to get started! Pick a topic, create a script, create some bullet points, create the flow for your video, film it and edit it. Then export! You will have a brand new how-to video in no time at all!

What is the difference between how to video and instructional video?

A how to video is a step-by-step guide that shows you create an end result.

An instructional video gives instructions on how to use something, such as software or equipment. For example, if I wanted to create a “how to prepare for your first day at work” instructional video it would give the viewer tips and advice on how to create a good first impression.

How to create instructional videos?

When creating an instructional video, it is important to remember your target audience. Who are you making the video for? Once you have this information, it becomes much easier to create a video that is easy to follow and engaging.

Another key factor when creating instructional videos is breaking down the process into small steps. This makes it easy for people to follow along and create a video that is easy to follow.

It’s also important to keep your audience in mind when creating instructional videos. If you’re making a video for people who want to learn about how to use software, make sure there are screenshots of the different tools available so they can easily see what each one does!